This is truly that time of the year when most people are in the mood for some dancing and celebration…. I am too! As a growing child, I always looked forward to the Christmas holidays because it is indeed a period for family re-union and fun generally.
I remember growing up my parents would purchase loads of print format Christmas cards that would be sent to friends and family as a way of celebrating the season with them. Has this trend changed completely? I don’t think so, however, I can tell you for sure that the younger generation will certainly buy lesser Christmas cards and don’t ask me why – we both know the digital revolution is responsible.
A good example
Since the beginning of December, I have shared the above banner as a Christmas card to friends, partners, colleagues and clients on Facebook, Twitter, LinkedIn, Blog, Blackberry messenger and via email. I have no doubt that this simple modern-day strategy has reached out to minimum of 1,000 people (and counting) that are connected to me, in just a few days.
Questions to Ponder
- Did my parents ever reach out to 1,000 people? No!
- What does this mean for the future? In my opinion, the need for print cards will be greatly reduced.
- Would I ever buy a print copy card? Probably, but very few copies if I ever have to.
I do not intend to bore you with my stories but I am sure you get the drift. I urge you take the Internet much more seriously come next year. Don’t just see the Internet as a social platform but also as a formidable business platform. We are here to help you make sense of the complex nature of the Internet – feel free to contact us anything.
Finally, please do not forget the reason for the season – For God so loved the world, that he gave his only begotten Son, that whosoever believeth in him should not perish, but have everlasting life. John 3:16
Joy to the world, the king is born………. Merry Christmas to you and yours 🙂