Many business owners, continuously, devise means, to advertise their businesses, in order to get new customers. Online adverts, billboards, media broadcasts, absorber forms of business promotions...
Many obstacles stand in the way of entrepreneurs when they are trying to bring a new product to the market. It is a real challenge when launching your new physical product. Do you need to deal with...
Who is a thought leader? The thought leadership lab defines it as, informed opinion leaders and the go-to people, in their field of expertise. They are trusted sources, who move, to inspire people...
They are products, but they do not, necessarily, need a physical form and it appears as if, little, or, no developmental cost is involved. With these features, they stand to earn you a great deal...
Indications in the last couple of years have shown that the biggest driving force, for the success of medium and small scale businesses, is innovation. This is evident, from the way these mini...
Reading this article right now, you are probably running a small business and constantly, you are on the lookout for strategies and tactics to boost your marketing efforts. Having in mind that, you...
There are entrepreneurs out there, with awesome business ideas, but they do not have the needed capital, to fund their ideas, while some lack the basic discipline of pushing their ideas into the...
Over the years the world has seen changes in the industrial revolution and the one at the very centre of it now is Artificial Intelligence, (AI). AI initiatives are now the core of every top global...
Humans are bound to react and behave differently, based on different personalities and backgrounds. Our opinions and suggestions differ because, our level of reasoning, is coming from different...
Giant tech companies today, usually serve as toast for potential tech Founders. As organised and successful these tech companies appear today, they did not just develop from their seed stage to a big...
The essence of having a formal partnership agreement is, to avoid exposing your business to future risk. Having a business Partner, without a formal agreement, can spell disaster, for you and to your...
Email is the most popular medium of communication on the web in our world today. People value their email inbox a lot because of the handful of information connected to it and it is more private than...
There is this friend of mine, who goes by the name Smith. Smith is an intelligent, smart-looking young man, who wanted to raise funds for his Startup, but he does not know how to go about it. He went...
SEO is a basic part of getting the website and by extension, the social media platforms of a Startup, to run successfully, from ground zero. On the average, however, a number of Founders seem to have...
What makes the difference, between success and failure, is how great a team really is. One of the ways you can build a great company and achieve great success is to build a great team through...
Until now, the development and design of a website appeared like rocket science to non-tech people. With the use of a number of tools, the process has been demystified. Services, like WordPress and...
One thing that defines us, as humans are the inter-relationship or bond between us. Over the years, we have men have risen to the top because they associated themselves with the right people. Some...
Onboarding describes the method of integrating new employees into your company’s procedures and culture. Over 30% of new employees quit their new-found jobs in the first six months of being employed...
There is a dark side to entrepreneurship. Not all successful businesses we see now had smooth journeys on their paths to success. At some point, the owners or founders of those enterprises have felt...
Every business needs capital in order to take off. Businesses need to scale and be self-sustained. Businesses need to apply the right marketing skills to ensure that their products and services are...